I am excited to introduce you to Terry Schmidt, the founder and chief consultant of ManagementPro, located in Seattle, WA. He leads the company which operates as an independent virtual organization aligned with a network of other expert consultants around the world. We have partner with Terry to develop a brand new web site, blog, newsletter campaign and Internet strategy to position the company for growth and success.

Click here to view ManagementPro new site.

Click here to view ManagementPro new blog.

Click here to view ManagementPro new branded newsletter.

Click here to view Terry’s exciting corporate videos.

Click here to view all New Sites Launch category or our portfolio page.

Home Page:

Blog:

Newsletter:

Perhaps not.

I was chatting with my 16-year old son the other day, noticing that he was no longer using his email address to communicate with his friends and us, his parents. I asked him why, and here are his answers:

1. Email is too slow to get a response to, often contains Spam and viruses and at times it is lost in cyberspace.


2. Since most carry cell phones and use instant messaging, he is usually able to instantaneously get a hold of everyone he needs to while being able to conduct a meaningful “digital” conversation.


3. With services such as FaceBook and MySpace, he can quickly and easily communicate with his friends without getting spammed.

I can definitely recognize the benefits of such technology and its access for the younger generation and even us, the so-called more mature generation. Won’t it be great to send a how-to question to your business partner or software company and get an immediate answer to your question? How about an innovative idea sent to your team and an immediate conversation that starts virtually? The possibilities are amazing. Yet, what about the many “interruptions” one may receive?

It’s amazing how often times we are able to learn various pragmatic ideas from the younger generation. But until we enable all our clients to text message us their question, leave a comment and let me know what you think.

This is the web radio interview where Mike Carruthers of Something You Should Know interviews Chad Barr with questions regarding What Makes A Good Web Site?

Click below for interview recording to start.

 

 Standard Podcast [1:46m]: Play Now | Play in Popup | Download

So what is your blog good for? Here are some ideas: It …

1. Enables you to publish your knowledge and wisdom for others to benefit from.


2. Allows you to promote and refer to it on your web site and newsletter and reference interesting threads.


3. Makes it easy for your visitors to subscribe so they may automatically receive your posts via RSS feed.


4. Gives you the flexibility to react to other blogs, news, current events and interesting posts.


5. Lets you promote your products, services, speaking engagements, articles and white papers.


6. Entices others to engage in a conversations and debates with you and others.


7. Positions you as an object of interest, an expert in your field and have other bloggers and web sites refer to your blog and posts.


8. Makes it easy to summarize your presentations and email the notes to attendees prior and after your event.


9. Creates the tool to allow the discipline to produce content to strengthen your brand and marketing gravity.


10. Evolves into a repository of interesting information – a knowledge base.


11. Sharpens your knowledge as you focus on developing and delivering interesting, new and valuable content.


12. Becomes fun as it evolves and once successful creates a community around your work.


13. Permits you to capture your clients’ questions and respond by writing a new post or refer to an old one.


14. Expands your network to reach out to clients, prospects, colleagues and business partners while allowing them to reach out to their network featuring your wisdom.


15. Pushes the envelop by augmenting the written words and creating additional channels of delivery methods such as audios and videos.


16. Strengthens your Internet strategy by adding another domain that creates content for Google and other search engines to find and index.

What are your thoughts?

I am speaking at the NSA convention in New York on Monday, August 4, 2008 at 4PM. My speech will focus on how to leverage your web site and the Internet to help your speaking career and also when does it make sense to create blogs and online forums to increase the community around you and strengthen your brand.

By attending this session you will learn how to:

1. Create instant credibility on the Web


2. Attract customers by creating Internet marketing gravity


3. Leverage the Web to deliver value to your clients

I hope to see you there.

Chad