I was always intrigued by English colloquial expressions and have always loved “testing” my new learned idioms on anyone I see in my path.
Upon my arrival to the US (34 years ago) and during one of my college lunch breaks, I wanted to impress my American buddies with my new idioms. Being so tired from studying the night before and while they were having their lunch I sat down and said: “I pooped!” Their reactions and face expressions made me realize that I may not have been as clear so I yelled again: “No seriously, I Pooped!” “Well … good for you Chad!” I heard them say.
When arriving home later that evening and when realizing that my new idiom has not been as effective and impressive as I thought it should have been, I decided to run this by my wife who was / is the source of many of my exciting idioms. “You said WHAT?” she yelled. “No you didn’t!” she continued. “Honey, You forgot the apostrophe as it should have been I’m Pooped!” she exclaimed.
Although we have launched this site a year ago, we have recently made significant improvement adjustments to the site of Betsy Jordyn, founder of Accelera Consulting Group.
Here is what Betsy had to say about our work and influence on her success:
Here are my key take-aways from attending the Thought Leadership Symposium, hosted and facilitated by Alan Weiss with his guest presenter, David Maister:
Thought leadership, for me, means being sought after by clients and the media to help improve my clients’ businesses and live. It also means high degree of self-worth.
It’s not about credentials and education but how smart you leverage your applied intelligence.
Stop worrying about what people think. Instead, lead them and tell them: “here is what you need!”
When writing a book, the most important part of that book is the conclusion.
Develop a vast amount of intellectual property that is manifested in a variety of formats such as: books, booklets, audio and video, workshops, seminars and such.
You have to create the environment that others see you as a thought leader.
A firm can be associated with the thought leadership of a concept such as: McKinsey in leadership.
You may build the future credibility as part of your organization. For example: “Here are The Chad Barr Group strategic Internet growth ideas.”
When examining my Internet Strategic Profile process visuals, I rank thought leaders between distinct and breakthrough.
Create a library of great ideas. Move on some quickly while letting others age and ignore the rest.
Help my clients establish their web dominance.
Summary of David Maister Presentation:
Trade organizations are very powerful. Publish there.
The regularity of your articles is the real power.
The biggest issue with thought leadership is the discipline of it. Find someone you trust that will hold you accountable.
We all know what we need to do and we just don’t do it!
The key is to get your clients to rave about you and refer you to others. Otherwise, you have a quality problem and not a marketing problem!
Take your articles and convert them to books and eBooks.
Being a thought leader does not mean that you originated the idea but that they want to talk with you about it.
Develop a powerful questionnaire (assessment) that helps diagnose your clients. In order to get the answers, they have to enter their name and email information.
Consider doing a pro-bono speech if they give you the email list of the participants.
Most of your business should be your existing clients. Everything else is gravy.
Don’t make a promise for something you are not going to do, or scale back your goal.
Turn down work you don’t need or should not do.
Final points:
Meet your deadlines and hit the mark!
Show up at the right time and the right place.
Remove these items that hold you back or that are clogging your life.
Last year I reported the amazing experience from Bora Bora and this year I am glad to continue in that tradition. So with some outstanding minds around me, we had the privilege of examining our businesses and explore new improvement growth ideas. Below are my key take-aways from our September 2011 meetings of the Million Dollar Club in the beautiful Vila Aminta, located in Stresa, Italy, and situated on lake Maggiore:
Growth ideas:
Reinvent yourself often.
Become the catalyst to help reinvent your clients.
Build and strengthen relationships with clients.
Hold yourself and help hold your clients accountable.
Consistent personal touch.
Share best practices.
Ask for referrals.
Make sure your passion and enthusiasm is demonstrated through your work.
Build communities.
Build on your strengthens rather than correcting your weaknesses.
Focus on creating new offerings to existing clients and then focus on existing and new offerings to new clients.
The key to monetization of your intellectual property is to build and strengthen your brand.
What action will you take right now? It’s all about execution!
What opportunities exist that you may capitalize on?
What apps should you consider developing and what is the value to your clients?
Deliver “just-in-time” knowledge to your clients.
Securing cash reserves to sustain your operation for many months will have a dramatic affect, which will free up your mind to focus on your business growth and vision.
Explore new markets all the time.
Create a powerful support system of people you trust.
Does your team meet, don’t meet or exceed expectation? Reward those that exceed your expectations.
Get rid of low margin business.
Create rain makers.
Create remarkable content and get it into the hands of buyers.
Rather than interviewing people as podcasts, videos or articles, why not call them “conversations” which allows you to inject your own intellectual property and position you as a peer.
To grow your business, get the right clients!
And some photos:
Stresa, Lake Maggiore, Italy
Left to right: Guido Quelle, Susanne Quelle, Suzanne Bates, Drew Yarro, Maria Weiss, Alan Weiss, Chad Barr, Stuart Cross, Phil Symchych, Kerri Symchych, Wendy Nour, David Nour
Chad Barr and Alan Weiss at the poolside reception
Chad, Stuart, Phil, Kerri, Guido, Susanne.
View of lake Maggiore
View of Lake Maggiore from my room. Doesn't get any better than that.
I am delighted to announce the new site we’ve launched of Garry Beavis, CEO of Beavis Consulting Group, located in West Leederville, Australia. Garry partners with entrepreneurs and business owners to create vibrant businesses and achieve extraordinary results.
When it comes to the various social media platforms, a common question I am often asked is whom to connect with? Here are my recommendations:
Anyone requesting to connect with you who has initiated such request. However, they must be genuine and credible. A quick look at their profile should help determine such.
Clients.
Past clients.
Prospective clients.
Executives in organizations.
Journalists.
Colleagues and professional business acquaintances.
Interesting individuals in groups you belong to and others asking and answering questions.
Back in 2009 we have launched the new site our dear client, Stuart Cross of Morgan Cross Consulting, located in the UK. Earlier this year we have redesigned Stuart’s site, blog and newsletter in order to implement the following:
Create a dramatic new look. I have to admit that this is one of my favorite sites we have developed. You probably hear me say this about all the sites we create, but this is the one!
Implement various aspects of marketing initiatives and gravity.
Implement a dynamic interface to better showcase Stuart’s ongoing content development of his remarkable evolving intellectual property.
Enable Stuart to easily change his own content.
Here is what Stuart has to say about the results we have help create for his business:
When registering your domain name (URL) the one I recommend you secure, that is the most important and popular, is the one that ends with a .com extension. Assuming then that you have secured the .com extension, you are in great shape. However, you may want to also consider registering the following extensions: .net, .org, ,info, .biz and .us if you are in the US.
For example, my blog name is hosted under www.ChadBarr.com which is registered and owned by me. What if someone decides to register one or all of the other extensions, such as the .net which would then make www.ChadBarr.net available for them to populate with their content. This could and would create a situation that when my clients search for me, they would most likely find the other domains that are actually not associated with me and my company.
So the primary reason you want to consider this, is to avoid others from trying to take advantage of your success and then registering and owning the other domains associated with your company name or brand names.
One final point of consideration is that once you have registered and own all these extensions (URLs) is to redirect all of them to your .com domain so when one tries to type the others, they will end up on your main domain.
The Bridge to Web Success
This resource guide contains a collection of articles that address today's ever changing and fast moving world of the web. The world will keep moving forward; it is our duty to keep one step ahead of the game.
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The Bridge to Web Success
