Category Archives: Creativity

Success Blueprint

I am constantly intrigued by what generates success for entrepreneurs so I may coach and apply this blueprint for my clients. During a fabulous dinner with Alan Weiss this past Wednesday evening at The Spiced Pear in Newport, Rhode Island and over an amazing 2001 Chateau Margaux, we discussed some of the components of such success:

  1. Internalized Knowledge and experience.
  2. Intellectual fire power which is gained through additional learning, reading and experience.
  3. Innovative and creative ideas.
  4. Mental discipline to get out the intellectual capital (between your ears) into products and services which become your intellectual property. This transfer process is done through instantiation, which is your  ability to take complex concepts and simplify them.
  5. Constant daily creation and addition to your body of knowledge and body of work.
  6. Passion demonstrated in your work and your contacts with your clients.

Below is a process visual I have just created at 32,00 feet, on my way to Rhode Island to speak at Alan Weiss’s Million Dollar Consulting® College:

There are several elements to the chart above: On the horizontal axis is your “Strategy, Tactics and Execution” (referred below in short as strategy), which are the components of what your business and internet should look like, how will you do it, the steps to get there and your fierce commitment to execute it. On the vertical axis is your “Intellectual Property (IP), Content, Products and Services (referred below in short as content). The plus sign(+) represents the high of each quadrant and the minus sign(-) the low.

Quadrant 4 – Create, innovate or get out – This represents low strategy and low content. These individuals suffer from low or no success and are usually struggling quite a bit. The solution (as in my heading) is quite obvious. If you fall into this quadrant and assuming you have the wisdom and passion, start creating and innovating while developing and executing your strategy or find another occupation.

Quadrant 3 – Best kept secret – This represents high content and low strategy. These individuals have outstanding content and lack the strategy to make them extremely successful. Although, some do see some success, the majority struggle to reach that next level in their business.

Quadrant 2 – The emperor has no clothes – This represents high strategy and low content. These individuals are good at the strategic aspect of their business and may even be somewhat successful for a while but they lack the wisdom or the knowledge of how to do it or they use fraudulent techniques.

Quadrant 1 – It’s good to be the king – This represents high strategy and high content. These individuals are great at what they do, their content is good to remarkable, they execute powerful and effective strategy and are extremely successful.

The solution is pretty straight forward. Focus on creating and innovating while increasing your IP, content, products and services while making sure you have a clear strategy and tactics that you execute well and with great discipline.

© Chad Barr 2009. All rights reserved.

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Posted in Best Of The Blog, Creativity, Internet Marketing, Marketing, Process Visuals | 2 Comments

Ideas for Writing

Many writers I meet (self included) share with me that they often look for ideas for writing and especially when faced with writer’s block. Recently, I published this article: I think I’ll invent something new - What are the best ways of developing new ideas? where I explored the best ways and places to generate creative and innovative ideas.

It also occurred to me that one of the best sources for generating new ideas is actually during my conversations with my clients and prospects as well as colleagues and trusted advisers. As probably happens to you in your conversations, it is quite common for such individuals to share with me their challenges and ask for my opinion and advice. So some time ago, I’ve decided to keep a note book and digital file of such questions which help generate ideas for my next blog post (such as this one), or my next article or product.

The key for me obviously to generating creative ideas for writing or for creating new products and services is to listen carefully. What do you think?

Please click on the “Comment Now” link below and share your thoughts with us.

© Chad Barr 2009. All rights reserved.

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Posted in Creativity, General Business, Just Pondering | Leave a comment

Why Remaining Stagnant is Unthinkable

Where would we be without the innovations that have gradually and progressively evolved into the modern-day technological advancements we now enjoy?

While, at the time, many people considered each breakthrough unthinkable (in the unimaginable sense of the word), gradually these advancements evolved and became so widespread that they became unthinkable (in the commonplace sense of the word). With each breakthrough, social and interactive along with other types of shifts also occurred.

How we go about finding the root meaning of the words “stagnant” or “evolve” today versus how we would have done so twenty years ago or even hundreds of years ago, demonstrates how things have dramatically changed.

Before Gutenberg’s Moveable Type around 1450, we would not have had access to words in print the way the moveable type made possible. To find out what the word “evolve” meant, we would have probably had to ask someone else who may or may not have known how to best state it. Hopefully, someone we knew would have told us that “stagnant” means to stay the same, slow-moving, sluggish or declining and “evolve” means to progress, advance or transform.

With the advancement of moveable type, multiple copies of text could be created and distributed to many more people than were able to read the handwritten books and materials that were limited in number and availability. After moveable type, ideas progressively became more accessible through the printed word in newspapers and books—including the dictionary where we could then look up the meaning scholars had previously discussed and debated and decided to put into print.

Not only were ideas beginning to advance, but so were people. With the advent of automobiles, trains and airplanes, it became easier to ship goods and send out people around the world progressively faster, cheaper and safer. The exchange of ideas and new experiences opened up new worlds to those who were privy to travel and returned to share what they learned.

When it may have seemed that modern technologies had almost evolved to their pinnacle, the landmark technology of The Internet (circa 1990’s) marked a new domain that soon exploded into multiple domains across the world, allowing people to communicate and interact via the digital typed word and now through audio/video faster than ever before imagined! Yesterday’s fast seems slow to us today as we move towards new and improved versions of technologies that become faster, cheaper and better.

The internet (and all the interrelated technologies connected to it in this era) has opened up a whole new world like never before in regard to accessibility and reach. Some of the latest technologies and amazing innovation are increasingly being combined in powerful ways that enable people to enjoy the benefits of multiple ways of connecting with ideas and with others, including: cell phones, text messaging, Twitter and other social networking platforms, blogging, internet sites and strategies that enable you to effectively market your business and allow you to gain information, knowledge and wisdom and all within minutes or seconds.

While some people may be hesitant to utilize the full force of the internet, others are continually upgrading their technology and technological know-how to maximize their businesses. Those who choose to be stagnant are being and will be surpassed by the many advantages offered by those who choose to evolve along with technology, which offers increasingly improved speed, interactive capabilities, spreading of ideas, more focused searches, exploring new buyers and opening new markets and opportunities globally.

There are people today who still see technology as being somewhere on a spectrum between a necessary evil they tolerate to a complex world they fear. What’s important is how do you see it, think about it, use it and most importantly, how you leverage it. The option is up to you to decide how to reach your customers who are increasingly seeking the best of minds to help their businesses. Are you constantly evolving yourself and positioning yourself as a world-class thought leader who delivers great content, products and services to your customers?

Many times I enjoy reading a hard copy book while other times, I enjoy listening to books on my iPhone or even reading them on this great technology. I love reading the Wall Street Journal print edition yet at times I enjoy reading it online. There are always choices in our lives for us to make, but remaining stagnant in business or stagnant with your web presence is unimaginably unthinkable.

© Chad Barr 2009. All rights reserved.

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How Much Intellectual Property Should You Give Away?

How much should you share with potential clients when meeting with them and especially in your writing and on the web? I hear this question quite often and for years I was not a huge fan of “giving” away our IP and wisdom. Here is my belief now:

  1. If you think you are giving too much of it away, you are on the right track.
  2. Your clients will wonder if this is how much “free” advice you give them prior to becoming a client, how much would you then be giving them after they become a client.
  3. It helps me to constantly push the envelope and re-invent with new ideas so I do not become otherwise stagnant.
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Cleaner Environment With A Sense Of Humor

While vacationing in St. George, Utah, back in December, I couldn’t help but notice this creative sign and ashtray:

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Making This world a Better Place By Growing Communities

“Use Your Electricity For More Than Light” said an ad that ran in the Sears catalog in 1917. When talking about Internet strategies in the various speeches I deliver, I refer to the idea of the Internet of today as the light bulb of 100 years ago. It is obvious that we barely are scratching the surface of all the potential that is available. What is even more exciting are the technologies yet be invented in years to come and their enormous applicability to our personal and business life.

One such phenomenon is the popularity and growth of social networking web sites. These web sites are places, primarily for individuals of all ages, who are looking to learn and share their interests and get in touch with people all over the world. What makes the web so perfect for this to work is ease of joining such networks, its availability which is 24 x 7 and the frequent access to great minds.

According to comScore, 155 million users visit such sites each day! Sites such as ClassMates, MySpace, FaceBook, LinkedIn, NewsCorp and eBay to name a few.

My organization has also been involved in implementing and building such communities. One such example, of a very exciting and successful community, is the one we’ve done for Alan’s Forums. It is a place attracting the smartest of consultants from all over the world who join for debate, networking and ideas exchange. The other, Substance & Forum, is a new community we are getting ready to launch which attracts the elite of tax mind in this country.

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People Who Make a Huge Difference

Talking of TED, I’ve recently watched these two fascinating and inspiring presentations from Dean Kamen – previewing a new prosthetic arm and Jeff Skoll – making movies that make change. Don’t miss them.

Click below to view the presentation:

Click below to view the presentation:

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Great Speeches by Great Thinkers

I recently have come across this outstanding site, which you must visit. www.Ted.com features inspired talks by the world’s greatest thinkers and doers. Each speaker is given about 20 minutes to deliver their powerful message. View and listen great messages from Dan Gilbert about happiness, Seth Godin about marketing, Malcolm Gladwell, Bill Clinton and many more.

To view and select from the list of speeches click here.

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More Answers from Answers.com

One of my other favorite sites for a quick reference is www.answers.com, which not only gives me the answer to most of my questions, but also the sound pronunciation, other languages and many other useful resources.

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Instant New Learning and Research on the Internet

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So you want to quickly learn about evolution, html or even the US constitution. Did you know that the answers to your curiosity questions or your research paper are just a few clicks away? One of the greatest inventions of the Internet is that of Wiki type technology. This technology creates web sites where anyone who has access to the web site may collaborate with others to create and develop content. The best such example is that of Wikipedia, which is the largest, free Internet Encyclopedia. Many contributors from all over the world constantly improve its content. Simply click on http://en.wikipedia.org/ and type your search words and Voilà, you too may become an instant expert.

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