Category Archives: Learning

This video reminds me of some of the training sessions we conduct for our clients and even some of the few I personally attended.

I’ve attended the Blog World Expo in Las Vegas and got to meet some terrific people including Marc Cuban and Matt Mullenweg. Here are some best practices ideas I would like to share with you:

1. It’s a great professional development tool for you and your company. It is a rapid publishing platform focusing on delivering wisdom and knowledge while building a community.
2. To be a successful blogger, you have to be unique, passionate about your topics and love what you do.
3. Post often and at least 3 times per week, or not at all.
4. Talk about compelling topics people are interested in.
5. Solve people problems and be the expert in your niche. Introduce a problem and solve it. Use video and audio. Take a look at this great example from Tim Carter of Ask The Builder.
6. Blogs that start with www.AskTheNAME.com where NAME represents your line of expertise, are a great idea.
7. Ask yourself, what problems is my blog solving?
8. Do not start a blog that you don’t care about or that you are not going to post on and often.
9. Comment on other blogs, which also creates a link back to you blog and drives traffic to you.
10. Refer to other blogs and topics on your own blog and writing.
11. When visitors comment on your blog, welcome them by responding with your own comment, email them and the ones that comment often consider featuring them on your blog.
12. Do not “force” people to register to enter a comment on your blog. But consider moderating and approving each comment.
13. The reason people don’t care about radio is because it is not niche focused. Podcasts on the other hand allow you to listen to content you care about and listen to it wherever and whenever you want. You can also fast-forward a Podcast, pause it anytime or simply delete which is not possible with a radio station.
14. Google loves blogs and solving problems sites.

Ideas to make money with your blog (monetize):

1. Create credibility so people contact you
2. Sell your products and services
3. Affiliate marketing
4. Direct Ad Sales
5. Find a Sponsor
6. Google AdSense

Richard St. John gave a terrific presentation at TED discussing his top eight points of what leads to success.

Here are his Secrets to success:

1. Passion – Do it for love and not money. The money the comes anyway.
2. Work – It takes hard work with much fun.
3. Focus – Practice, practice, practice.
4. Persist – Through failure as well as Criticism, Rejection, Assholes and Pressure.
5. Ideas – Listen, observe, be curious, ask questions, problem solve and make connections.
6. Good – Get damn good at what you do.
7. Push – Physically and mentally to overcome self-doubt, shyness, feelings of whether you are good or smart enough.
8. Serve - Deliver to others something of value.

Click below to view the presentation.