Category Archives: My Book – Million Dollar Web Presence

Here is the Spreecast conducted by Mitch Jackson with Alan Weiss and me on Million Dollar Web Presence. Also, Mitch’s post on his blog.

Among other reasons:

• Reduce domestic economic volatility. Create a balanced portfolio not dependent on a single economy.
• Increase expansion opportunities. There are emerging, high-growth markets all over the world.
• It’s not labor intensive. The point we’re making in this chapter and book is that it’s easily done with little investment, creating great potential ROI.
• Learn continually. You’ll be exposed to diverse people, cultures, backgrounds, and opinions.
• Increase selectivity. You have the flexibility to pick and choose your clients.
• Stay in the game. Your competition is already doing it or considering it.
• Recreate. Take your family to travel in countries where you have contacts, information, and even repute in advance.
• Gain renown. A global presence makes you far more attractive to local audiences and as a “sole source” to RFP (request for proposals) competitive bidding, circumventing the hoops you’re asked to jump through.

This is an excerpt from my new book Million Dollar Web Presence - Leverage the web to build your brand and transform your business, which I coauthored with Dr. Alan Weiss and published by Entrepreneur Press.

© Chad Barr 2012. All rights reserved

We’ve both seen a highly dramatic increase in our businesses on a global basis. Many projects have been concluded with relationships begun and sustained on Skype, blogs, websites, newsletters, forums, and product purchases.

We’ve been able to do this by leveraging technology. Here’s what we recommend from the distillation of our successful experiences, a list of “best practices” for the new professional global services provider:

1. Use email to deliver information with brevity and speed. Try to respond within four hours during your work day.
2. Use your website to offer free resources, creating word-of-mouth and repeat visitors.
3. Utilize video conferencing tools such as www.Skype.com or www.oovoo.com, among others, to conduct business meetings and/or implementations of projects. Both of us use Skype extensively to work with global prospects and clients. Skype can support ten concurrent users as we write this, and we’d guess 100 by the time some of you are reading this!
4. Instant messaging is highly effective with subcontractors, employees, and clients. Tools such as iChat can delegate and monitor projects on a real-time, frequent basis.
5. Webinars can provide interactive presentations with audio and video support. You can use tools such as www.gotomeeting.com, www.mikogo.com, or www.fuzemeeting.com, to name a few current, popular alternatives.
6. You can quickly coordinate group meetings and schedules among multiple participant calendars by using something such as www.doodle.com.
7. A site such as www.liveperson.com provides flexible tools for interaction between your customer service team and visitors.
8. Teleseminars can provide both marketing reach and income, and are now usually free to mount, using www.totallyfreeconferencecalls.com or www.instantteleseminar.com.
9. Live streaming of events you host locally to a global audience is now an easy reality with resources such as www.livestream.com.

To effectively obtain global business, begin by strengthening your brand locally, regionally, and domestically. Start with as strong a base as you can. Leverage your existing clients’ referrals to introduce you, proactively, to international contacts.

Publishing a book is enormously helpful in international work. Alan has had his books translated into ten languages so far, and had one published, with co-author Omar Khan, a Pakistani, in Singapore. It’s a good idea to approach editors in other countries via the web, and always let them know if you’ll “be in town.” Act like you’re a global provider, don’t just talk about it.

This is an excerpt from my new book Million Dollar Web Presence - Leverage the web to build your brand and transform your business, which I coauthored with Dr. Alan Weiss and published by Entrepreneur Press.

© Chad Barr 2012. All rights reserved

I am thrilled to share with you that my new book Million Dollar Web Presence – Leverage the web to build your brand and transform your business, which I co-authored with my friend, colleague and partner, Dr. Alan Weiss. is out and available at your local book stores, Amazon, my site and Alan’s.

This was quite an undertaking which has finally come to fruition which I know you will enjoy and gain amazing ideas to increase and accelerate your success. Here is my gift to you, the reader of my blog. If you order Million Dollar Web Presence through my web site and enter the coupon code of MDWP, I will completely waive the price of the book ($15) and will ship the book to you and charge for shipping only ($7) wherever you are.

The entire globe is buzzing. Here are some of the many reviews:

“In the business of Web sites and content, Barr stands alone as THE thought leader
to those looking to leverage high technology to build their brands.”
Alex Goldfayn, CEO, The Evangelist Marketing Institute, USA

“We don’t have a website any longer—we now have a web presence that is focused, bi-lingual, interactive, and full of value.”
Dr. Guido Quelle, Managing Partner, Mandat Consulting Group, Germany

“This is the best book I have read about creating a web presence
in the professional services marketplace, bar none.”
Tom Schramski, PhD, President, Salience Consulting Group, USA

“Implementing Chad and Alan’s ideas have helped me generate six figures in new business and put me on track for seven figures!”
Phil Symchych, President, Symco & CO., Canada

“Chad Barr and Alan Weiss don’t just write about it—they’ve done it. Read and discover how to build a powerful, global marketing presence.”
Suzanne Bates, CEO, Bates Communications, USA

“Every consultant or professional services firm can have a global presence if they use the right web-based marketing tools. Alan and Chad know what tools to use and more importantly how to use them.”
Rob Nixon, CEO, Nixon Advantage, Australia

“I give this book my highest recommendation. This is a must buy. You will be blown away.”
Geoff Ronning, President, Geoffrey Ronning Group, Inc., USA

“What is amazing about the thinking and the practice of Alan and Chad is that they actually walk their talk. Thanks to the direct input of Alan and chad, I now have clients in the UK, Scandinavia, Saudi Arabia, and the US.”
Rurik McKaiser, Attorney, South Africa

There are many books on the market that will tell you how to develop a web site that works, and others that touch on how to leverage your web site as a spoke on your marketing wheel. This book is different. It distills knowledge about how and why you should use specific techniques to create not only a high impact web site –but also a world class brand. I think I’ve got about 1/3 of the book’s pages dog-eared –the tips and insights are readily deployable. I’ve worked with both authors for several years now, and what they share in this book is nothing less than best practices for leveraging your web site presence to create and reinforce yourself as a thought leader in your area of expertise. Apply the techniques to your benefit; even if you just use a few you’ll see results.
Kelli Richards, CEO, All Access Group, USA

“My business has been truly transformed since I became a client of the authors of Million Dollar Web Presence. My focus productivity, and global reach have flourished. I have tripled my income working with clients on fine continents, and my output of intellectual property has mushroomed.”
Patrick Daly, Managing Director, Alba Consulting Group, Ireland