Raising the Barr Weekly Memo: The Power of Testimonials

Issue No. 108 January 28, 2015

Raising the Barr Weekly Memo: The Power of Testimonials

This week’s reflection point: One of the recurring discussions I often have with my clients is all about testimonials. They are critical to create and increase your credibility and demonstrate your track record of success. The more testimonials you have the more impactful they are. I encourage you to solicit them actively and continuously and make sure they focus on describing the impact you have helped create for your client.

There are two types of testimonials. The best are unsolicited, when your client volunteers to share with you how you helped improve their success and provide such in an email, or on their letterhead or a video. Second best are solicited testimonials, or the ones you request, which I wrote about in my blog post, Capture Their Bragging, a couple of years ago.

When it comes to solicited testimonials, and as I indicated in my previous article, the best time to ask for them is when the client shares with you their success. I would also recommend that during your ongoing conversations with your clients, you ask them about their recent successes and use these opportunities to request a testimonial.

This week’s tip: Reach out to several of your clients, provide them with valuable insights, ask about their successes and request they provide you with a testimonial.

Raising the Barr is a weekly memo, which is always pithy, powerful and succinct. It focuses on innovative ideas by maximizing your life and business while leveraging strategy, content, technology and the web, to help you transform the success.

You may subscribe and encourage others to subscribe by clicking here.

Privacy statement: Your email address is never shared with anyone for any reason.

Check out my podcast series called Raising the Barr on iTunes.

If you’d like to reach me email: [email protected]
or call my direct line: 440-394-8004
http://www.chadbarr.com

© Chad Barr 2015. All Rights Reserved.

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Raising the Barr Weekly Memo: How Influential Are You?

Issue No. 107 January 21, 2015

Raising the Barr Weekly Memo: How Influential Are You?

This week’s reflection point: One of the interesting phenomena manifesting itself through the social media platforms is the attempt to measure one’s virtual influence through a score provided by an online tool called Klout. This tool provides an individualized score from 0 to 100, based on one’s activities, connections, conversations and popularity on the web. The higher the score, the more popular one supposedly is.

It’s rather easy to impact and significantly increase your Klout score by increasing your social media activities, connections, and conversations. Thousands of offshore firms and individuals are standing by to gladly take your money and help you do so.

The absurdness I observed is that one’s Klout score does not equate to their success. I’ve come across individuals who are very successful but with low scores and others with significant lower success levels yet high scores.

So how should you measure your influence? I’d suggest by reviewing the:

  • Number of clients you do business with
  • New prospective clients inquiring about working with you
  • Impact you have on your clients
  • Effectiveness of increasing your intellectual property in a variety of formats
  • Frequency of you being quoted and interviewed
  • Impact on your revenues and profits.

This week’s tip: Don’t let your Klout score cloud your judgement and your pursuit of meaningful clout.

Raising the Barr is a weekly memo, which is always pithy, powerful and succinct. It focuses on innovative ideas by maximizing your life and business while leveraging strategy, content, technology and the web, to help you transform the success.

You may subscribe and encourage others to subscribe by clicking here.

Privacy statement: Your email address is never shared with anyone for any reason.

Check out my podcast series called Raising the Barr on iTunes.

If you’d like to reach me email: [email protected]
or call my direct line: 440-394-8004
http://www.chadbarr.com

© Chad Barr 2015. All Rights Reserved.

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Raising the Barr Weekly Memo: Thought-Provoking Conversations

Issue No. 106 January 14, 2015

Raising the Barr Weekly Memo: Thought-Provoking Conversations

This week’s reflection point: Earlier today, I had a terrific conversation with Dan Pink, NYT and WSJ bestselling author of books I highly recommend: To Sell is Human, Drive and A Whole New World. Dan is our featured VIP guest for our new electronic magazine, which is scheduled to debut in conjunction with the upcoming launch of our new site for The Chad Barr Group.

During our conversation, we discussed topics such as: why right brainers are going to rule the world, how to leverage intrinsic motivation, ideas to stimulate creativity and artistry in the workplace, abundance thinking and more.

We both agreed that successful thought leaders are prolific publishers of great content while they effectively create their own unique digital empires, which are concepts I’ve been asserting for years.

Having a thought-provoking conversation is a great way to challenge our thinking, increase our published content, and improve the insights we share with our audience.

Stay tuned for the launch of our amazing new site, our monthly digital magazine, other treats, and my full interview with Dan.

This week’s tip: Engage in thought-provoking conversations and then share and leverage.

Raising the Barr is a weekly memo, which is always pithy, powerful and succinct. It focuses on innovative ideas by maximizing your life and business while leveraging strategy, content, technology and the web, to help you transform the success.

You may subscribe and encourage others to subscribe by clicking here.

Privacy statement: Your email address is never shared with anyone for any reason.

Check out my podcast series called Raising the Barr on iTunes.

If you’d like to reach me email: [email protected]
or call my direct line: 440-394-8004
http://www.chadbarr.com

© Chad Barr 2015. All Rights Reserved.

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Raising the Barr Weekly Memo: Your Network Exponential Power

Issue No. 105 January 7, 2015

Raising the Barr Weekly Memo: Your Network Exponential Power

This week’s reflection point: There is an amazing potential to grow your business within your existing network. Unfortunately, most don’t recognize this awesome power. So let me explain.

Take a look at your immediate network that surrounds you: your clients, suppliers (or partners), friends, and associates (or colleagues). If each one of them provides you with a referral that leads to a business, that would be 4 new clients. If you then look at the 2nd connection level where each one of these groups would introduce you to their immediate network, that would increase the number from 4 to 16. And then, if you exploit the relationships with the 3rd level, it will increase the number from 16 to 64!

Now say you work with 10 clients and each one provides you with enough referrals that would results in 10 new clients each year. If my math is accurate, your 1st connection level would generate 40 new clients, the 2nd level 160 new clients and the 3rd level 640 new clients!

This week’s tip: Seize the treasure buried inside your own network and see your business grow exponentially.

Raising the Barr is a weekly memo, which is always pithy, powerful and succinct. It focuses on innovative ideas by maximizing your life and business while leveraging strategy, content, technology and the web, to help you transform the success.

You may subscribe and encourage others to subscribe by clicking here.

Privacy statement: Your email address is never shared with anyone for any reason.

Check out my podcast series called Raising the Barr on iTunes.

If you’d like to reach me email: [email protected]
or call my direct line: 440-394-8004
http://www.chadbarr.com

© Chad Barr 2015. All Rights Reserved.

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Raising the Barr Weekly Memo: New Year’s Resolution

Issue No. 104 December 31, 2014

Raising the Barr Weekly Memo: New Year’s Resolution

This week’s reflection point: I recently came across statistics compiled by the University of Scranton regarding New Year’s resolutions. Here are some interesting highlights:

  • The top resolutions are: lose weight, get organized, spend less and save more, enjoy life, and stay fit and healthy.
  • 45% of Americans make such resolutions while 38% never make any resolutions.
  • 8% successfully achieve their resolutions.
  • 75% of resolutions are maintained through the first week, which is down to 46% after six months.
  • 39% of people in their twenties achieve their resolutions each year and only 14% over 50.

My assessment is that in order for resolutions to be successful they need to:

  • Be an integral part of our ongoing goals and desired accomplishments.
  • Answer the “why do it?” question.
  • Review the resolutions often.
  • Have a sense of urgency and accountability.
  • Be realistic and have an action plan attached to them with a timeline.

May all your resolutions become your reality. Happy New Year!

This week’s tip: Don’t let my cartoon become your reality. Integrate your resolutions into your strategic review and transform next year into an amazing year.

Raising the Barr is a weekly memo, which is always pithy, powerful and succinct. It focuses on innovative ideas by maximizing your life and business while leveraging strategy, content, technology and the web, to help you transform the success.

 

You may subscribe and encourage others to subscribe by clicking here.

Privacy statement: Your email address is never shared with anyone for any reason.

Check out my podcast series called Raising the Barr on iTunes.

If you’d like to reach me email: [email protected]
or call my direct line: 440-394-8004
http://www.chadbarr.com

© Chad Barr 2014. All Rights Reserved.

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Raising the Barr Weekly Memo: Strategic Review

Issue No. 103 December 24, 2014

Raising the Barr Weekly Memo: Strategic Review

This week’s reflection point: This is the time of year that my clients and I get to strategically review the year and make bold plans for the next year. Let me share with you the key questions and process I go through:

  1. Review this past year. Come up with a list of what has worked and what has not? Why? What are your biggest accomplishments and your key learning? What are the biggest challenges and obstacles you need to overcome and your biggest exciting opportunities ahead?
  2. Who are your current and future buyers? What is their geography (regional, domestic, international)? What do they read, listen to, watch and attend? How would you best reach and attract them to you?
  3. What’s your current value proposition? What is the remarkable value you offer your clients that makes you irresistible and how would you describe the dramatic impact on them?
  4. Next year, at this time, how would you paint a picture of great success? Also, you are about to receive an award for your remarkable accomplishments, what would that award be for?
  5. What is necessary to significantly strengthen your thought leadership? What does your ideal thought leadership year looks like? What attributes support it and the ones that go against it?
  6. Review “Your Marketing Blueprint” visual. Identify your current profile and where you need to be next year. What items do you need to implement next year that will push you to think bigger, strengthen your thought leadership?
  7. Identify your weekly, monthly, quarterly and yearly planned marketing accomplishments and the actions you will consistently take.
  8. How will you hold yourself accountable?

On behalf of my family and my great team at The Chad Barr Group, I would like to wish you happy holidays and may they bring a year filled with good health, happiness, prosperity and peace.

Chad

This week’s tip: Find the time to rejoice in what you have accomplished.

Raising the Barr is a weekly memo, which is always pithy, powerful and succinct. It focuses on innovative ideas by maximizing your life and business while leveraging strategy, content, technology and the web, to help you transform the success.

 

You may subscribe and encourage others to subscribe by clicking here.

Privacy statement: Your email address is never shared with anyone for any reason.

Check out my podcast series called Raising the Barr on iTunes.

If you’d like to reach me email: [email protected]
or call my direct line: 440-394-8004
http://www.chadbarr.com

© Chad Barr 2014. All Rights Reserved.

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Raising the Barr Weekly Memo: Cyber Security

Issue No. 102 December 17, 2014

Raising the Barr Weekly Memo: Cyber Security

This week’s reflection point: At the time I am writing this article, Sony Pictures is in the news going through a security and data breach nightmare. Unfortunately, Sony is not alone as they follow a long list of companies that have been hacked and exposed to serious breaches of data. Companies such as: USPS, Kmart, Home Depot, P.F. Chang’s, JP Morgan, Staples, Target, and the list goes on.

There is much for these cyber hackers to gain and it does not rule out attacks on smaller organizations, entrepreneurs and individuals. Identity theft has been consistently on the rise and I am dumbfounded by the lack of awareness or risks many entrepreneurs take online or offline.

It was recently reported on the local news that a couple’s home was burglarized when they posted their vacation photos on Facebook with their return schedule back home. What in the world were they thinking?

A colleague of mine, a security expert, was dining at the airport with his entire gear parked behind him. Some kind of security that is!

I know of several clients of mine that leave their laptop open in their hotel room while they are out and about. It would not take much effort for one to enter their cyber world exposing their personal and business data.

This week’s tip: Like heart attacks, lack of cyber security is a silent killer. Whether it’s your business platforms or your personal data, you must protect and guard them. Talk with an expert.

Raising the Barr is a weekly memo, which is always pithy, powerful and succinct. It focuses on innovative ideas by maximizing your life and business while leveraging strategy, content, technology and the web, to help you transform the success.

 

You may subscribe and encourage others to subscribe by clicking here.

Privacy statement: Your email address is never shared with anyone for any reason.

Check out my podcast series called Raising the Barr on iTunes.

If you’d like to reach me email: [email protected]
or call my direct line: 440-394-8004
http://www.chadbarr.com

© Chad Barr 2014. All Rights Reserved.

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Raising the Barr Weekly Memo: The Perfect Day

Issue No. 101 December 10, 2014

Raising the Barr Weekly Memo: The Perfect Day

This week’s reflection point: I always look for insightful ideas to improve the quality of my life and business. Since I realize there is always work to be done I decided to compile a list that reflects what my perfect day would look like. So here it is:

  • Start my day with high energy and enthusiasm to turn it into an amazing day.
  • Review the key goals and tasks I am to accomplish that will make a difference for me and others.
  • Exercise to get my energy going and commit to healthy eating.
  • Absorb new content by reading the Wall Street Journal, blogs of top thought leaders and a chapter in book and stimulate my mind, learn new ideas, and push the envelope.
  • Market ourselves.
  • Help my clients improve their web presence, digital empire and strategic direction to increase their success.
  • Innovate by writing, publishing and creating new products and services.
  • Reflect and adjust the vision of where we are going.
  • Spend quality time with family and friends.
  • Provide valuable insights to others.
  • Reflect on the day and plan for the next remarkable day.

There are often challenges and adversities to overcome in our lives. However, I am convinced that committing our mindset and actions to having a perfect day, leads to an incredible year, which then leads to a rewarding life.

How about you?

This week’s tip: Identify what constitutes your perfect day. When you do, you will be one step closer to crafting your ultimate desirable life.

Raising the Barr is a weekly memo, which is always pithy, powerful and succinct. It focuses on innovative ideas by maximizing your life and business while leveraging strategy, content, technology and the web, to help you transform the success.

You may subscribe and encourage others to subscribe by clicking here.

Privacy statement: Your email address is never shared with anyone for any reason.

Check out my podcast series called Raising the Barr on iTunes.

If you’d like to reach me email: [email protected]
or call my direct line: 440-394-8004
http://www.chadbarr.com

© Chad Barr 2014. All Rights Reserved.

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Raising the Barr Weekly Memo: Taking Small Actions Consistently

Issue No. 100 December 3, 2014

Raising the Barr Weekly Memo: Taking Small Actions Consistently

“Everything I know about business development, I learned from Chad…”

Guest Writer: Betsy Jordyn, President, Accelera Consulting Group

This week’s reflection point: It has been five years since I started working with Chad Barr. I met him when I attended Alan Weiss’ Million Dollar Consulting College. When I heard him speak, I knew I had to work with him because as an aspiring entrepreneur, I knew I needed more than a website. I needed a business development strategist that could help me transform my expertise into a thriving consulting practice.

This week Chad is helping me create a series of dynamic videos to help my clients. He shared with me that this week represents his 100th consistent newsletter and I begged if I could ghost write this one for him. So, in honor of Chad’s personal accomplishment, I wanted to share some the great insights that he has offered to me over the years.

  • Websites are out…web presence is in. If you want to establish your credibility as a consultant — you need more than a website, you need a web presence that contains three things: strong strategy, powerful content and a wow design.
  • The best consultants and thought leaders are always creating and publishing new, provocative content.
  • The best question you can use when you ask a client for a testimonial is: “What value or outcome did you receive by virtue of working with me?”
  • The best question you can ask yourself is: “Do you have the courage to do what it takes to be successful?”

What have you learned by virtue of your relationship with Chad? How has he helped you have the courage to have what it takes to be successful?

This week’s tip: Chad’s 100th newsletter reflects the value of taking small actions consistently. Think through what is one small thing that you do to help you grow your business that you can commit to doing regularly.

Raising the Barr is a weekly memo, which is always pithy, powerful and succinct. It focuses on innovative ideas by maximizing your life and business while leveraging strategy, content, technology and the web, to help you transform the success.

 

You may subscribe and encourage others to subscribe by clicking here.

Privacy statement: Your email address is never shared with anyone for any reason.

Check out my podcast series called Raising the Barr on iTunes.

If you’d like to reach me email: [email protected]
or call my direct line: 440-394-8004
http://www.chadbarr.com

© Chad Barr 2014. All Rights Reserved.

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Raising the Barr Weekly Memo: Gratitude

Issue No. 99 November 26, 2014

Raising the Barr Weekly Memo: Gratitude

This week’s reflection point: My wife shared with me recently that when she wakes up each morning she says a prayer for being grateful for what she has. I can understand why she may feel that way since I am the first one she sees. It also occurred to me that no matter what challenges we face or adversities we have yet to overcome, having this daily mindset of gratitude is a fabulous way to start another great day.

So in the spirit of tomorrow’s Thanksgiving holiday and my gratitude, here is my short list:

I am thankful for:

  • Love of family
  • Support of close friends
  • Client relationships and trust
  • Incredible talent, creativity and innovation of my Team at The Chad Barr Group
  • Wisdom of colleagues and trusted advisors
  • Opportunities that this great country has afforded me

And of course I am grateful to YOU for sticking with me.

Thank you for your friendship and Happy Thanksgiving!

Chad

This week’s tip: Start each day with the hope for greatness and with gratitude for all the blessings that fill your life.

Raising the Barr is a weekly memo, which is always pithy, powerful and succinct. It focuses on innovative ideas by maximizing your life and business while leveraging strategy, content, technology and the web, to help you transform the success.

You may subscribe and encourage others to subscribe by clicking here.

Privacy statement: Your email address is never shared with anyone for any reason.

Check out my podcast series called Raising the Barr on iTunes.

If you’d like to reach me email: [email protected]
or call my direct line: 440-394-8004
http://www.chadbarr.com

© Chad Barr 2014. All Rights Reserved.

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